Singular received the Golden Brand Statue for the company’s outstanding branding success and international recognition.
On 26 June Saturday, Global Idea held the Global Brand Award Ceremony at the elegant Chateau Mukhrani in Mtskheta, Georgia. This has marked the16th anniversary of the gala night recognizing, and connecting the key people across industries that have reached extraordinary heights with their businesses.
Singular is proud to have been recognized by the Georgian community as a thriving company and a strong international brand. Since its inception, Singular has been focused on innovation and high-tech, providing outstanding company culture for our people. We believe that one can not go without the other. For that reason, we always aim to improve and innovate, not only our products but also our internal processes and external communication strategies. Big thanks to Global Idea for creating a platform in Georgia, where we can celebrate together the successful brands that have grown from local startups to international success stories. – says George Shamugia, CEO and co-founder of Singular.
Referred to as the “Oscars of the Business World ” in Mtskheta, Georgia, this Awards Ceremony has the longest tradition in the region thanks to its transparent and professional selection process. In the judging process, experts in economic affairs, business administration specialists, professors of higher universities, representatives of state and non-state business sectors nominate the companies after thorough market research.
The judging criteria include brand awareness, quality of advertising and PR activities, as well as the introduction of modern management systems, quality management, and continuous improvement of the business.
Additionally, a questionnaire for the customer base in Georgia is also distributed across the wider population to make sure the selected brands are truly recognizable and trustworthy among customers.
Global Idea has been awarding companies with the title Golden Brand since 2006. The brands holding the Golden Brand label are the largest companies in Georgia and well-known international brands.